Available on PC. Description The Facebook app helps you connect with friends, family and communities of people who share your interests. Show More. Sign in with your Microsoft account to view.
May contain mature content. Sign in. You may not access this content. People also like. Messenger Free. Text Messages Free. Friendbook Lite Free. Social Free. Documents for VK Free. Fortunately for app creators, getting the download data of your app is plain sailing.
These are steps you need to follow to know how many times an app has been downloaded. There is no official way to see the exact number of downloads of an app unless you use external resources. Google Play does, however, give you an approximate number of downloads for each app available on the store.
Launch the store app from your smartphone and look up the app you want to check. Unmetric is another tool that offers a more complete social analysis than just Facebook, also including Twitter, YouTube, Instagram, Pinterest and LinkedIn. Track your own pages, your competitors, and compare these to an industry benchmark.
The analytics are in-depth and varied, including all the metrics listed for the above tools. A real strength is in campaign categorization, which lists different campaigns and a breakdown of post types, engagement, and top posts.
Another strong feature is the ideation and content discovery, which provides ideas based on topics, competitors or industry, or allows you to search for keywords. Of course, the first place to start is Facebook itself, which provides analytics through the Insights platform. It provides detailed metrics about your posts and the engagement they earn. Audience analysis, including demographic and location breakdown, can help you better understand your fans.
Engagement metrics can be seen in an overview or for each specific post, helping you to understand what type of content works best. The Likes page breaks this down into paid and organic, so you can analyze the value of your promoted posts. There are further metrics on video views, actions taken on your page and the reach of your posts. The level of detail is impressive. Even if you choose to employ another Facebook analysis tool you will probably use that in conjunction with Insights.
A simple, free-to-use tool that allows you enter any Facebook page without authorization to measure and analyse its performance. It gives the page a grade out of , and compares this with other pages in the industry. The report includes various sections which each come with a metric and suggestions for improvement. Metrics like engagement rate, timing, and length of post all have recommendations to improve your output and help you drive more engagement.
Cost: LikeAlyzer is a free tool provided by Meltwater, who also offer more detailed analytics. Agorapulse offers two free Facebook tools. One allows you to benchmark your page, telling you if your content is performing above average and which metrics require attention. The second allows you to run competitions, quizzes and sweepstakes on your timeline. The main suite is a management and engagement tool for several social media accounts, including Facebook.
As you engage through Agorapulse it tracks your response rate and time to reply. The tool includes the most influential users and user who talks about you the most. You can see a breakdown of paid, organic and viral reach. You can understand which type of content works best, and it has a calculator to work out the ROI of your Facebook marketing.
Reports are customizable and can be downloaded as a 20 slide powerpoint presentation. Cost: Two free Facebook tools available. The right choice of widgets can cover marketing, client data, finance, web analytics, sales, and of course, social media. Our premium report provides Facebook insights, data and statistics on revenues, financials, users and demographics. Private message functionality eventually became standalone app, Facebook Messenger, though is still part of the desktop site.
Users can also upload pictures and tag those that appear on them. It is around these purported interests that Facebook segments its audiences for its core revenue generator: advertising. The sheer number of Facebook users around the world means that the app offers one of the most comprehensive and diverse advertising audiences of the digital age.
In , the two companies controlled over 70 percent of the market. Facebook alone accounts for about a quarter of all online advertising. As Facebook has grown up, so has its audience. What was once a website and then app for teenagers has become more and more a place for people of all ages, but mainly those age above 25 years old.
To maintain a hold of the each age demographic, Facebook has made smart acquisitions over the last decade. Facebook was accused of not doing enough to stop political advertising and predatory campaigning on Brexit and the U.
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